A self-initiated AI video experiment exploring a fresh format for our studio. Not an official campaign — a concept piece riffing on the Sprite drink philosophy and vibe. The result is juicy and splashy: crisp bursts, bright color, and a laid-back R&B soundtrack with sound design to match. A quick, playful showcase of how AI video can capture a beverage brand's energy in seconds.
Concept work — not affiliated with, endorsed by, or commissioned by The Coca-Cola Company or Sprite. All trademarks belong to their respective owners.
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